The Coop
Charlie’s fun facts for the week….
February 2nd, 2012 by Charlie
Each week Charlie, Strategic Researcher at MercerBell, trawls though the internet searching for news, trends, innovations or case studies that make you go ooohhhh… The articles are real. The cases are real. The images are largely fake. These are their stories.
Charlie’s titillating facts and campaigns for the week…(ok it was last week but who’s counting)
January 23rd, 2012 by Charlie
Each week Charlie, Strategic Researcher at MercerBell, trawls though the internet searching for news, trends, innovations or case studies that make you go ooohhhh… The articles are real. The cases are real. The images are largely fake. These are their stories.
Facebook’s started rolling out Sponsored Stories ads in news feeds
January 19th, 2012 by Lucy
From 11 January Facebook started rolling out (to a limited number of Facebook users in the UK, US, Australia and New Zealand) Sponsored Stories ads in news feeds.
AIMIA Awards finalists
January 16th, 2012 by Lucy
Some good news to kick off the week. We’re excited to announce that we have 3 finalists in this year’s 18th AIMIA Awards…
Drum roll please…
January 13th, 2012 by Sarah
The goose has been plucked and eaten, the chestnuts roasted and Santa has been and gone for another year.
All that remains is a few extra kilos on the waistline and possibly the memory of a few never-to-be-repeated stories from the office Christmas party.
But wait! There’s still the small matter of the MercerBell Christmas Card competition to be judged.
QA with Becky Bishop, Group Account Director
December 16th, 2011 by admin
First impressions of MercerBell….
Talented people. Lots of great snacks. Genuinely genuine.
Opinion Piece – Discovering untapped profitability
December 16th, 2011 by Nick
One of the most exciting developments over the last few years has been the increase in demand for data planning and customer data analytics. A number of leading blue chip companies are beginning to realise the benefit of digging into their customer databases and, as a result, are now seeing significantly higher returns on investment…
Judging work on its Creative merit sounds simple…
December 16th, 2011 by admin
Judging work on its Creative merit sounds simple. If the work jumps out at you, grabs you by the nuts and makes you wish you could steal it for your book, it’s good, right?
The Oxfam 100km trailwalker and the Zoo 2 Zoo charity ride
December 16th, 2011 by admin
Oxfam trailwalker is a 100km ‘walk’ from the Hawkesbury to the Harbour. Teams of four set off on Friday 26 August 2011 hoping to complete it in under 48 hours…
Maria Carey – Deutsche Telekom’s ‘Life is for sharing’ campaign
December 15th, 2011 by Lucy
Mariah Carey appeared before audiences in Germany, Croatia, Macedonia, Montenegro and Poland simultaneously in the form of a hologram interacting with real dancers and live audiences in each location, creating a unique ‘life is for sharing moment’.
